Nigerian singer Davido has been nominated for the Silverbird Artist of The Year, a category of the Man of The Year Award.
David Adedeji Adeleke, who was born on November 21, 1992 in Atlanta, US, and raised in Lagos, has been selected amongst six other Nigerian artiste for the prestigious award.
On his music career, the American-born Nigerian singer, songwriter and record producer, made his music debut as a member of the music group KB International.
Concerning Davido’s academic background, he studied business administration at Oakwood University before dropping out to make beats and record vocal references.
Davido’s journey to fame started after releasing “Dami Duro”, the second single from his debut studio album Omo Baba Olowo (2012), from which six additional singles—”Back When”, “Ekuro”, “Overseas”, “All of You”, “Gbon Gbon”, and “Feel Alright”—were taken.
As a result of his fame and exploits in music, the talented singer started grabbing awards. In 2012, Davido won the Next Rated award at The Headies. Between 2013 and 2015, he released the hit singles “Gobe”, “One of a Kind”, “Skelewu”, “Aye”, “Tchelete (Goodlife)”, “Naughty”, “Owo Ni Koko”, “The Sound” and “The Money”.
In January 2016, Davido announced on Twitter he had signed a record deal with Sony Music and a few months later founded the record label Davido Music Worldwide (DMW), to which acts Dremo, Mayorkun, Yonda and Peruzzi are currently signed.
In July 2016, Davido signed a record deal with Sony’s RCA Records. In October 2016, he released the 5-track EP Son of Mercy, which was supported by the singles “Gbagbe Oshi”, “How Long” and “Coolest Kid in Africa”.
In April 2017, Davido re-negotiated his contract with Sony due to creative control issues and later that year he released five singles including “If” and “Fall” “If” generated worldwide social media activity while “Fall” became the longest-charting Nigerian pop song in Billboard history.[ Davido released his second studio album A Good Time in November 2019. It was supported by the previously released singles “If”, “Fall”, “Assurance”, “Blow My Mind” and “Risky”.
In January 2019, Davido sold out the The O2 Arena in London, becoming the first solo African artist to do so. He was introduced on stage by Idris Elba and performed several of his hit singles with the backing band The Compozers. The gig featured additional performances from Mayorkun, Peruzzi, Idowest, Dremo, Yonda, Tomi Agape and Zlatan.
Caroline Sullivan of The Guardian gave a four-stars-out-of-five review of the concert, calling Davido an “alpha” and saying “many of his mannerisms are influenced by the American rappers with whom he has worked, including Young Thug and Swae Lee”. Davido announced on Instagram that tickets sold out a few hours before the concert. Critics, however, said he did not
On endorsements, April 6, 2012, Nigerian Entertainment Today reported Davido had signed a ₦30 million endorsement deal with MTN. The deal unveiled him as the face of MTN Pulse, a marketing campaign aimed at Nigerian youth.
On October 24, 2013, Pulse Nigeria reported Guinness Nigeria had signed Davido for an endorsement deal. As part of the deal, Davido performed at the Guinness World of More Concert alongside artists including P-Square, D’banj, Wizkid, Ice Prince, Burna Boy, Olamide, Phyno, Chidinma, Waje and Tiwa Savage. On May 9, 2018, Guardian Life reported Davido had signed an endorsement deal with Infinix Mobile, a Hong Kong-based smartphone manufacturer.
Davido’d profile and achievements can go on and on, but is it good enough to win the Silverbird’s 2019 Artist of The Year?